Contextual Campaign Management

Our Solution with its built in big data analytics and actionable insights capabilities across service usage patterns, recharge characteristics, network activity, churn propensity and consumption of value added services helps marketers design and execute powerful, high impact closed loop marketing campaigns.

The rich set of applications are designed for CSPs marketing team to run a wide variety of campaigns in areas like loyalty and retention, churn Management, usage and recharge stimulation, VAS marketing and product up-selling/cross-selling.These applications can be used by the marketers to offer products and services on diverse customer touch-points across multiple channels like SMS, IVR, WAP Push, MMS, and USSD.